How to Create a Powerful Marketing Funnel Step-by-Step

Pedro_Perez

I want to share with you all this great blog article from Single Grain. Take your time to read it, it's worth it.

URL: https://www.singlegrain.com/blog-posts/content-marketing/how-to-create-marketing-funnel/

TABLE OF CONTENTS: ↓

• What Is a Marketing Funnel?
  • What Is an Example of a Marketing Funnel?
• How Does a Marketing Funnel Work? (Stages of the Funnel)
  • Stage 1 – Problem/Need Recognition (TOFU)
  • Stage 2 – Information Search (MOFU)
  • Stage 3 – Evaluation of Alternatives (MOFU)
  • Stage 4 – Purchase Decision (BOFU)
  • Stage 5 – Post-Purchase Behavior 
• AIDA: Another Way to Remember Content Creation Stages
  • Stage 2 Channels – Information Search (MOFU)
  • Look for ‘Striking Distance’ Keywords
  • Stage 3 Channels – Evaluation of Alternatives (MOFU)
• How to Build a Marketing Funnel for Your Content
  • Stage 1 Channels – Problem/Need Recognition (TOFU)
  • Stage 4 Channels – Purchase Decision (BOFU)
• Qualifying Leads in Your Sales Funnel: MQLs and SQLs
  • What Is a Marketing Qualified Leads (MQL)?
  • What Is a Sales Qualified Lead (SQL)?
• Which Marketing Funnel Metrics Should I Track?

Enjoy!! 😉👍️

community_manager

https://community.duda.co/discussion/266/how-to-create-a-powerful-marketing-funnel-step-by-step

Thanks for sharing this resource, @Pedro_Perez! 💪